Safi Najib Joins Brego as National Dealer Sales Manager

Brego, the company driving pioneering technology for vehicle valuations and automotive analytics, has appointed Safi Najib as National Dealer Sales Manager, with a focus on developing and managing partnerships with automotive dealers across the UK.

Safi Najib joins Brego with over a decade’s experience in the automotive sector, having previously worked at OEM level with Mercedes-Benz, as well as franchise dealer networks. More recently, Safi has been involved with high profile online automotive marketplaces, with a responsibility for dealer network partnerships.

In the newly created role at Brego, Safi now brings his expertise in working with retail partners to the fore, managing client relationships and developing new business for Brego’s cutting-edge platform for automotive dealerships, Brego-Dealer.

Safi will work with retail partners to understand the nuances of their businesses and provide tailored data-empowering solutions to align with their goals, helping them to leverage meaningful growth, improved profitability and efficiencies within their dealerships, through optimised stock, pricing and sales strategies.

Brego-Dealer, using highly advanced artificial intelligence, has been developed by Brego from the ground-up for automotive dealers. It is setting a new benchmark for vehicle valuation accuracy and state-of-the-art analytics, delivering powerful market insights. Easy to use, simple to implement, Brego-Dealer consolidates multiple data streams into one seamless platform. Having 24/7 access to this in one place improves efficiency and supports data-driven decisions for optimum convenience, performance and profitability.

“I’m thrilled to join Brego at such an exciting time for the industry, and at such a strategic time of growth for Brego. The platform is revolutionising how dealerships access and utilise data, and I’m eager to help dealers unlock its full potential. I look forward to working closely with partners to enhance their decision-making, drive growth, and stay ahead in a competitive market,”

says Safi Najib.

Dealers can contact Safi Najib by:

Email: safi.najib@brego.io

or book a demo on https://calendly.com/safi-najib-brego

Further information about Brego-Dealer can be found at Brego - Vehicle Valuations, Analytics and Data powered by AI

About Brego

Brego is a vehicle valuations and data services business. Brego was established in 2019 by brothers, Philip and Simon Hunt, who combined their skills and experience in big data, data science and backend technologies to develop the most accurate high-tech vehicle valuations solutions in the UK. These solutions include the Platform and API, while offering a vast range of data services to Finance Providers, Car Dealerships, Fleet and Leasing companies, Motor Insurers, Automotive Manufacturers, and more recently, the Leisure Vehicle and Static Caravan/Holiday Lodge market. Brego has always had the vision of moving industries forward with technology, with machine learning and artificial intelligence at the heart of the business. Brego was awarded an Innovate UK grant in December 2020 and in May 2024 won the Car Finance Innovation Award. Brego recruits a team of data scientists and AI specialists, developing fresh approaches to age-old challenges.